A few key concepts to consider:
- Does it pass the radio test? Is it easy to remember and spell? If someone heard it on the radio, would they be able to remember it and type it in an hour later?
- Does it contain keywords? Keywords are words that a searcher would use on Google. Think about where you are and what you do. MyTownDentist.com is a no-brainer, if it's available. If not, with some creative thinking, you can come up with something just as good.
- Don't use your proper name, unless you're already famous. This is even more true if your name is difficult to spell or remember. There's a good chance it won't pass the "radio test.
- Keep it short. Two words should be the ideal. Three words as an absolute maximum.
- Don't use hyphens if at all possible.
- Nobody said you could only have one domain. They're cheap, so register any and all names you may consider using in the future. You can forward unused domains to your primary site. Or, you can create additional websites.
3 comments:
I understand if there are domains that are forwarded to you site that have identical content that google will penalize the site. Do you think thats true? ie YOU don't want the same info on each site.
By the way, being new to twitter, I dont know what profile I should choose.
No. Google will reportedly penalize duplicate websites. That means two entirely separate websites that have the same content. But, Google doesn't even notice (or index) forwarded domains. Forwarded domains don't have any content. They are kind of like having your mail or phone number forwarded.
Mike - how do you like my newest domain: www.dentaldigitalphotography.com. :-) It seems like a pretty obvious one....
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